KLM tests the introduction of paid snacks and drinks on its European flights

KLM is innovating by introducing a new service on some of its European flights. paid catering. Although free snacks are still available, passengers can now purchase options such as a Beemster cheese sandwich for 6 euros, a tapas box or a glass of wine for 7 euros, as well as a beer at 5 euros. This initiative will enable the company to study the impact of this new offer on the user experience, while maintaining a high quality of service. on-board service. A club sandwich is available for 7 euros, and various snacks complete the menu.

The famous Dutch airline, KLMhas recently launched an intriguing pilot project to offer paid snacks and drinks on some of its European flights. Until now, these items were included in the cost of the ticket, especially in Economy class. This decision marks a significant evolution in the company's service strategy, as it seeks to balance passenger expectations with the economic challenges of an ever-changing industry.

The aim of the KLM test

By integrating this new offer, KLM aims to study the impact of additional paid services on the overall passenger experience. This pilot project concerns a selection of flights where passengers can now choose between free snacks and a range of à la carte products. This approach will enable KLM to better understand consumer expectations and adapt its offerings accordingly.

On-board gastronomy for a fee

KLM's ticketed menu offers a wide range of products, including soft drinks and various snacks such as puddings, wrapsand sandwiches. For example, a club sandwich is sold for 7 euros, while a Beemster cheese sandwich is available for 6 euros. The test also includes a tapas box, small bottles of wine for 7 euros, and beers for 5 euros. This is part of a growing trend among many airlines to offer à la carte services to satisfy a variety of passenger preferences.

Comparison with other airlines

This initiative reflects a broader trend in the aviation industry. For example, KLM's sister airline Air France is already exploring a similar model on its short- and medium-haul flights. In addition, other players such as Emirates and Ryanair are revising their on-board service strategies to meet the diverse needs of their customers. In addition Premium Economy Class Some airlines, such as Qantas, continue to offer a wider range of meals, depending on the duration of the flight. To find out more about airline food offers, visit Qantas Premium Economy Class.

Passenger reactions and implications for the future

KLM's decision to trial chargeable snacks and drinks is provoking mixed reactions among travelers. Some appreciate the greater variety and quality of options, while others regret the loss of free snacks, especially on shorter routes. For those interested in the travel experience, managing nutrition during the flight is also crucial. More details on how to eat well in flight can be found on this in-flight nutrition guide.

Ultimately, as this experiment progresses, it could influence KLM's future decisions regarding their in-flight menus. However, passengers in certain classes, notably Business and Affaires, will see no change in their on-board culinary services. For a worry-free travel experience, passengers can also refer to tips for a pleasant flight, such as those detailed in this the essential guide to worry-free travel.

Comparison of catering services on KLM flights in Europe

Features	Description
Free catering	Free snacks always available
Introduction of paid snacks	New sandwiches and drinks for a fee
Price example - Sandwich	Beemster cheese sandwich for 6 euros
Price example - Beverages	Beer with 5 eurosbottle of wine 7 euros
Food Options	Includes tapas boxes and other snacks
Flight duration	Applicable on European flights short
Service level	Concerns only the Economy class
Business Class offer	No change planned
Test period	Currently in test phase

On the same theme